Zomato launches ‘Have a WOW Diwali’ campaign with Saif Ali Khan
Zomato has launched a Diwali campaign, Have a WOW Diwali, starring actor Saif Ali Khan, to promote food-based gifting hampers from restaurants and food businesses. The digital-first film contrasts conventional household gifts, which draw a flat WOW from Khan, with a food hamper delivered by a delivery partner, which earns an enthusiastic one.
Summary by QSR Wire India. The full story is on the publisher's site.
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Also reported by ET BrandEquity, Indian Retailer