QSR Wire IndiaNews and data on India's quick-service restaurant business
IndustryET Retail

India is ready for global restaurant brands, but the bigger opportunity lies in taking Indian cuisine worldw..

Picture: ET Retail

Zorawar Kalra, founder of Massive Restaurants, argued at ET FoodXP 2026 that the bigger opportunity lies in taking Indian restaurant concepts abroad, not in waiting for global brands. He said international audiences are receptive to Indian brands, citing strong demand abroad. Lama cautioned that international moves, particularly in bars, need knowledge of India's regulations and local partners.

Summary by QSR Wire India. The full story is on the publisher's site.

Read the full story at ET Retail ↗

Also reported by ET HospitalityWorld